Affiliate Marketing as a Core Channel for iGaming Marketers
In today’s time, user acquisition has become more challenging than ever before. iGaming marketers are facing some challenges in their day-to-day activities, such
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Esports Betting Affiliate Programs: How Operators Can Build, Scale, and Profit From the Next Generation of Affiliates
For years, affiliate marketing in iGaming was a tried and tested recipe. Collaborate with sports publishers, conduct CPA negotiations, monitor deposits of new
Is Fantasy Football Gambling? What iGaming Operators and Affiliates Need to Know
The American fantasy sports market in 2015 was indeed a “DFS gold rush,” as many insiders still call it. Daily Fantasy Sports (DFS)
How Do Sportsbooks Set Odds? And Why It Matters for iGaming Affiliate Marketing
In 2024, the global sports betting industry brought in over $100 billion, and research predicts this will grow roughly by 11% each year
Twitch Marketing in 2026: Gambling Rules, Policies, and Compliance Guide for iGaming Brands
Live streaming has become one of the fastest-growing channels in iGaming marketing, with global interest in iGaming increasing 8x between 2023 and 2026.
iGaming Social Media Marketing: Platforms, Campaigns, and Best Practices
Scroll. Tap. Watch. Repeat. This is how users behave on social media in today’s time Now think about this: What is your iGaming
Casino Affiliate Program Compliance Checklist: Avoiding Fraud and Regulatory Risks
You launch a campaign in your Casino Affiliate Programs, and everything looks perfect at first. Traffic is increasing, signups are coming in, and
iGaming Industry: Market Size, Growth Trends & Key Insights (2026)
The iGaming industry is changing the face of entertainment as we know it, attracting millions of players from every part of the world
5 Innovative Online Sportsbook Marketing Campaigns That Drove Engagement
What if an online sportsbook marketing campaign made people watch the ad as eagerly as the game? What is creative and out of
