Team Affnook Exhibits at iGB Live London 2025: A Powerful Presence in the Heart of iGaming

Conferences are always exciting throughout the industry, but this year’s iGB Live London 2025 Conference seemed a little extra special due to all of the excitement. Excel London was filled with excitement from July 2nd through July 3rd and served as the global meeting point of the best iGaming and Affiliate Marketing companies in the business. Team Affnook was in attendance, not only to learn about what was happening in the conference, but to provide everyone with the information they needed on how Team Affnook is changing the industry.

A Warm Welcome at Booth A46

If you walked past Booth A46 of Affnook, you likely saw a lot of smiles, active demos, and deep conversations. Our mission for the event was simple: to connect with people. We believe that while technology drives our industry, human relationships are what actually build it.

Representing the Affnook vision on the ground were three of our key leaders:

• Mukul Kaushik, our Chief Revenue Officer, who focused on big-picture growth and global partnerships.
• Jeremy Castillo, our Sales Head for the EU, who brought deep insights into the European market.
• Rahul Pant, our Associate Director of Sales, who spent time diving into the “how-to” of scaling brands.

Affnook team took the opportunity, over two days, to show advertisers and publishers what Affnook’s platform can do for them and how it will simplify and improve their affiliate marketing programs by offering them the ability to get real-time data on the effectiveness of their campaigns, as well as how to develop their product offerings and brand using this technology.

More Than Just Business

The best part of the trip was not just the booth, but also a private VIP dinner where our Affnook team met with senior leaders and key decision-makers of igaming industry in a very relaxed and engaging atmosphere. Getting away from the hustle and bustle of the exhibit halls was an excellent way to spend some quality time together and talk casually about a variety of issues affecting both businesses, as well as the overall affiliate marketing industry.

The conversations we had during the VIP Dinner event were really engaging discussions about the technology we can integrate for the future and how we can improve to help out with the expansions for the new markets. There was definitely a good feeling to know that no matter where we each sit within the world of affiliate marketing, we each look for the same things.

Insights from the Team

Reflecting on the whirlwind weekend, Mukul Kaushik noted how important these face-to-face meetings are. “iGB Live is more than just an event; it’s where the community comes alive,” he said. “The level of innovation and the openness to new partnerships here is truly unmatched.”

Jeremy Castillo felt the same way about the European landscape. “It was fantastic to reconnect with our long-time partners and meet so many new faces. We are more committed than ever to helping our clients see measurable growth that actually impacts their bottom line.”

Looking Ahead

The iGaming world is moving very fast. Trends are changing, technology is evolving, and what worked yesterday might not work tomorrow. That’s why Affnook stays focused on performance-driven results. We don’t just want to provide a platform; we want to provide the tools that help businesses scale smarter and faster.

We left London feeling inspired and more motivated than ever. If we didn’t get a chance to catch up with you at Booth A46, don’t worry—our journey is just getting started. We have plenty of exciting updates and more global appearances on the horizon.

Thank you to everyone who stopped by, shared an idea, or grabbed a business card. Let’s keep building the future of affiliate marketing together!

FAQs