Recruiting and Retaining Top Sports Betting Affiliates in LATAM and APAC: Proven Strategies
Did you know that sports betting revenue in LATAM and APAC is growing much faster than in the other regions, but many sportsbooks are still facing challenges to gain player trust? That’s because in these markets, growth doesn’t come from flashy ads or big bonuses. It comes from trust — and that trust is built […]
Real-Time Bidding (RTB) in iGaming Advertising
Have you ever noticed that when you are checking sports scores or reading about new games, there is a pop-up ad for an online casino? That’s perfect timing, which is not random — it is technology called real-time bidding. Real-time bidding is the core mechanism behind many advertisements you see online. It runs tiny digital […]
Conversion Rate Optimization: How to Turn Website Traffic into Revenue
Have you ever noticed that some iGaming platforms with fewer visitors generate more income than others who is attracting thousands of hits daily? As the iGaming industry is booming so it is not just about getting players to your platform. It’s about turning them into active, depositing customers. You might spend thousands of dollars on […]
How Can iGaming Brands Succeed with Snapchat Gambling Ads While Staying Compliant?
Did you know you can earn real money by sending snaps? Seem interesting Yes, in today’s time, Snapchat is no longer only for simple messaging application; it has become a powerful platform for iGaming advertisers. It has also become a vibrant advertising platform for iGaming brands, because it offers unique ways to reach young mobile-first […]
WhatsApp Gambling: Turning Everyday Conversations into Secret Bets
Imagine you are chatting with your friends on WhatsApp, and suddenly one of your friends shares a group link with you and says Join this for quick cash through easy bets. This is what WhatsApp gambling is: a hidden betting world growing inside the application you use every day. At first, it may seem harmless […]
Online Gambling Bonus 101: Types, Benefits, and Step-by-Step Claim Guide
Imagine you are shopping at your favorite store. You added items to your cart and you are proceeding to checkout, then a pop-up appears: Enter your mobile number and get 50% off on your total purchase. Imagine you are Suddenly, you feel that your purchase is like a great deal — you get extra value […]
How iGaming Affiliate Program Software Tracks Player Conversions: Behind the Scenes
Imagine a new player clicks on an ad, lands on a casino site, signs up, makes a first deposit, and starts playing slots. For the casino operator, this is a valuable new customer, and for the affiliate who promoted the link, it’s a well-earned commission opportunity. But how exactly is this conversion tracked with such […]
Online Gambling Streamers: How They’re Shaping the Future of iGaming
What if your favorite casino game wasn’t played behind closed doors but shared live with thousands of people? That’s what online gambling streamers are doing—turning slot spins, poker hands, and sports bets into live entertainment for everyone to watch. The fun isn’t just in the game. Chatrooms are full of excitement, jackpots flash on the […]
Defining the Bet: How Evolving Online Gambling Legislation Grapples with New Game Formats and Products
Imagine you’re sitting at a coffee shop, sipping your morning latte. Around you, someone is opening a loot box on their phone, another is trading NFTs on a laptop, and someone else is excitedly talking about a win at a crypto casino. It looks like everyday digital play, but actually, this is a new form […]
Online Gambling Slots: Your Ultimate Glossary Guide for 2025
Have you ever ordered something from an online platform, and right at checkout, a coupon applied automatically—slashing your bill in half? That rush of excitement feels unbeatable. Now, imagine a similar thrill but in a digital casino: you spin a reel, and within seconds, you hit a winning combination. That is the magic of online […]